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# Blog

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[![](https://insights.3treetech.com/hubfs/Imported_Blog_Media/long-scary-call-center.png)](https://insights.3treetech.com/news/2024-cx-trends)

[CX](https://insights.3treetech.com/news/tag/cx)

## [2024 CX Trends](https://insights.3treetech.com/news/2024-cx-trends)

[Tech Scout](https://insights.3treetech.com/news/author/tech-scout) 

 12/7/23, 12:00 AM

What 2024 CX Trends should we expect. What tech will drive CX forward? We asked CX tech executives i...

[Read more](https://insights.3treetech.com/news/2024-cx-trends)

[![](https://insights.3treetech.com/hubfs/Imported_Blog_Media/Sun-Tzu.jpg)](https://insights.3treetech.com/news/how-to-build-a-cybersecurity-team)

[Security](https://insights.3treetech.com/news/tag/security)

## [How to build a cybersecurity team](https://insights.3treetech.com/news/how-to-build-a-cybersecurity-team)

[Tech Scout](https://insights.3treetech.com/news/author/tech-scout) 

 11/15/23, 12:00 AM

Cybersecurity is more warfare than security. At a 3 Tree Tech security event, Michael Meis, Associat...

[Read more](https://insights.3treetech.com/news/how-to-build-a-cybersecurity-team)

[![](https://insights.3treetech.com/hubfs/Imported_Blog_Media/arm-wrestling-nerds.jpg)](https://insights.3treetech.com/news/challenges-implementing-sase)

[Security](https://insights.3treetech.com/news/tag/security)

## [Overcoming the challenges implementing SASE](https://insights.3treetech.com/news/challenges-implementing-sase)

[Tech Scout](https://insights.3treetech.com/news/author/tech-scout) 

 11/3/23, 12:00 AM

In a recent panel discussion at SECtember, industry experts John Spiegel and Jaye Tillson of Axis / ...

[Read more](https://insights.3treetech.com/news/challenges-implementing-sase)

[![](https://insights.3treetech.com/hubfs/Imported_Blog_Media/evil-IT.jpg)](https://insights.3treetech.com/news/getting-the-cto-to-adopt-cx-technology)

[CX](https://insights.3treetech.com/news/tag/cx), [Security](https://insights.3treetech.com/news/tag/security)

## [Are CTOs the CX bad guy?](https://insights.3treetech.com/news/getting-the-cto-to-adopt-cx-technology)

[Tech Scout](https://insights.3treetech.com/news/author/tech-scout) 

 10/19/23, 12:00 AM

New tools to enhance customer experience (CX) can come with baggage. While well-intentioned CX leade...

[Read more](https://insights.3treetech.com/news/getting-the-cto-to-adopt-cx-technology)

[![](https://insights.3treetech.com/hubfs/Imported_Blog_Media/hacker-running-w.jpg)](https://insights.3treetech.com/news/defend-against-double-extortion)

[Security](https://insights.3treetech.com/news/tag/security), [News](https://insights.3treetech.com/news/tag/news)

## [How to defend against double extortion](https://insights.3treetech.com/news/defend-against-double-extortion)

[Jacob Friedman](https://insights.3treetech.com/news/author/jacob-friedman) 

 10/13/23, 12:00 AM

Imagine someone locking you out of your own house, digging through your sensitive documents, and thr...

[Read more](https://insights.3treetech.com/news/defend-against-double-extortion)

[![](https://insights.3treetech.com/hubfs/Imported_Blog_Media/customer-on-phone.jpg)](https://insights.3treetech.com/news/how-to-integrate-cx-systems)

[CX](https://insights.3treetech.com/news/tag/cx)

## [How to integrate CX systems with AI. It's already happening.](https://insights.3treetech.com/news/how-to-integrate-cx-systems)

[Tech Scout](https://insights.3treetech.com/news/author/tech-scout) 

 10/5/23, 12:00 AM

CXOs, the struggle is real. Your app and website know the customer and provide a tailored experience...

[Read more](https://insights.3treetech.com/news/how-to-integrate-cx-systems)

[Security](https://insights.3treetech.com/news/tag/security), [News](https://insights.3treetech.com/news/tag/news)

## [Jacob Friedman interviewed on CISO Insights by Aphinia](https://insights.3treetech.com/news/jacob-friedman-aphinia-podcast)

[Jacob Friedman](https://insights.3treetech.com/news/author/jacob-friedman) 

 9/25/23, 12:00 AM

As a featured guest on the The CISO Insights podcast Jacob Friedman told of his first unpleasant exp...

[Read more](https://insights.3treetech.com/news/jacob-friedman-aphinia-podcast)

[![](https://insights.3treetech.com/hubfs/Imported_Blog_Media/eric-skeens-the-edge-by-sse-forum.jpg)](https://insights.3treetech.com/news/the-edge-podcast-sse-forum)

[News](https://insights.3treetech.com/news/tag/news), [Telecom](https://insights.3treetech.com/news/tag/telecom), [5G](https://insights.3treetech.com/news/tag/5g)

## [CEO, Eric Skeens Interviewed On The Edge Podcast](https://insights.3treetech.com/news/the-edge-podcast-sse-forum)

[Tech Scout](https://insights.3treetech.com/news/author/tech-scout) 

 9/20/23, 12:00 AM

What’s the point of 3 Tree Tech? Our CEO, Eric Skeens was invited onto the The Edge Podcast by the S...

[Read more](https://insights.3treetech.com/news/the-edge-podcast-sse-forum)

[![](https://insights.3treetech.com/hubfs/Imported_Blog_Media/death-spiral-scaled.jpg)](https://insights.3treetech.com/news/2023-state-of-customer-experience)

[CX](https://insights.3treetech.com/news/tag/cx)

## [2023 Report: The state of customer experience (CX)](https://insights.3treetech.com/news/2023-state-of-customer-experience)

[Tech Scout](https://insights.3treetech.com/news/author/tech-scout) 

 9/12/23, 12:00 AM

In early 2022, customer patience with pandemic-era excuses ended. Entering the 4th quarter of 2023, ...

[Read more](https://insights.3treetech.com/news/2023-state-of-customer-experience)

[![](https://insights.3treetech.com/hubfs/Imported_Blog_Media/CX-People.jpeg)](https://insights.3treetech.com/news/how-can-you-verify-the-authenticity-of-a-caller-in-cx)

[CX](https://insights.3treetech.com/news/tag/cx)

## [How can you verify the authenticity of a caller in CX?](https://insights.3treetech.com/news/how-can-you-verify-the-authenticity-of-a-caller-in-cx)

[Tech Scout](https://insights.3treetech.com/news/author/tech-scout) 

 8/28/23, 12:00 AM

For CXOs, verifying a customer is both the cornerstone and Achilles Heel of customer service. On one...

[Read more](https://insights.3treetech.com/news/how-can-you-verify-the-authenticity-of-a-caller-in-cx)

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